Can it be coincidence that one day after Steve Jobs launches new iPods and a new version of iTunes, Microsoft takes the headlines with the official launch and lots of Photos of the new Zune? There are no coincidences in life or in the world of Personal Electronics.

Read on for the press release and all the latest information on the Zune. Microsoft Corp. today unveiled details of the first products to be released under its Zune(tm) brand. Designed around the principles of sharing, discovery and community, Zune will create new ways for consumers to connect and share entertainment experiences. The Zune experience centers around connection – connection to your library, connection to friends, connection to community and connection to other devices.

‘The digital music entertainment revolution is just beginning,’ said J Allard, vice president, design and development, at Microsoft, who is leading the charge for building the family of Zune products. ‘With Zune, we are not simply delivering a portable device, we are introducing a new platform that helps bring artists closer to their audiences and helps people find new music and develop new social connections.’

The Zune Experience

Available this holiday season in the United States, Zune includes a 30GB digital media player, the Zune Marketplace music service and a foundation for an online community that will enable music fans to discover new music. The Zune device features wireless technology, a built-in FM tuner and a bright, 3-inch screen that allows users to not only show off music, pictures and video, but also to customize the experience with personal pictures or themes to truly make the device their own. Zune comes in three colors: black, brown and white.

Every Zune device creates an opportunity for connection. Wireless Zune-to-Zune sharing lets consumers spontaneously share full-length sample tracks of select songs, homemade recordings, playlists or pictures with friends between Zune devices. Listen to the full track of any song you receive up to three times over three days. If you like a song you hear and want to buy it, you can flag it right on your device and easily purchase it from the Zune Marketplace.

Zune makes it easy to find music you love – whether it’s songs in your existing library or new music from the Zune Marketplace. Easily import your existing music, pictures and videos in many popular formats and browse millions of songs on Zune Marketplace, where you can choose to purchase tracks individually or to buy a Zune Pass subscription to download as many songs as you want for a flat fee.

To get started with great music and videos out of the box, every Zune device is preloaded with content from record labels such as DTS, EMI Music’s Astralwerks Records and Virgin Records, Ninja Tune, Playlouderecordings, Quango Music Group, Sub Pop Records, and V2/Artemis Records.

Zune Accessories

To enhance the Zune experience, three accessory packs help Zune users enjoy their music where they want to, at home or on the road. The packs and the individual accessories, all designed exclusively for Zune, will be available at launch:

* The Zune Car Pack includes everything needed to hit the road with a Zune device, such as the built-in FM tuner with AutoSeek and the Zune Car Charger.
* The Zune Home A/V Pack enhances your experience in the home through five products that integrate Zune with the TV and music speakers: Zune AV Output Cable, Zune Dock, Zune Sync Cable, Zune AC Adapter and the Zune Wireless Remote for Zune Dock.
* Zune Travel Pack is a set of five products designed to keep friends and family entertained on the road: Zune Premium Earphones, Zune Dual Connect Remote, Zune Gear Bag, Zune Sync Cable and the Zune AC Adapter.

Providing consumers with additional options to customize and personalize their Zune experience, Microsoft is also working with leading accessory manufacturers Altec Lansing, Belkin Corp., Digital Lifestyle Outfitters (DLO), Dual Electronics, Griffin Technology, Harman Kardon and JBL, Integrated Mobile Electronics, Jamo International, Klipsch Audio Technologies, Logitech, Monster Cable Products Inc., Speck, Targus Group International Inc. and VAF Research

The Future is Bright

In addition to the features available at launch, built-in wireless technology and powerful software provide a strong foundation to continue to build new shared experiences around music and video. As Zune evolves, the device can be easily updated. The Zune software on your PC will let you know when these updates are available for download.

About Zune

Zune is Microsoft’s music and entertainment platform that provides an end-to-end solution for Connected Entertainment. The Zune experience includes a 30GB digital media player, the Zune Marketplace music service, and a foundation for an online community that will enable music fans to discover new music. Inspired by the vast and varied community of music fans, Zune focuses on helping emerging artists shape the digital canvas. Zune is part of Microsoft’s Entertainment and Devices division and supports the company’s software-based services vision to help drive innovation in the digital entertainment space.

Additional Information:

Online music store. You can browse the huge selection of music designed to work seamlessly with your Zune in the Zune Marketplace. When you find new music that you love, it’s simple to buy it and sync it on your player. The Zune Marketplace works with the Microsoft(r) Points program so you can purchase music online without a credit card.

* Import your music. Zune software can automatically import your existing music, pictures and videos from iTunes and Windows Media(r) Player in a variety of formats, including your existing playlists and song ratings, as permitted by the online service from which it was purchased.

* It only gets better. As Zune evolves, your device can be easily updated. The Zune software on your PC5 will let you know when updates are available for download. And with built-in wireless capability in each player, the future is filled with possibilities.5
For even more information and to see all the pictures, go to:

http://www.microsoft.com/presspass/presskits/zune/default.mspx

Written by Gary

Share this article!