Flip Video Introduces Next Generation Flip MinoHD

Slim and Sleek Camcorder Delivers New Design, Double the Memory,
Larger Screen and Direct Uploading to Facebook

SAN FRANCISCO, Calif. – October 14, 2009 – The maker of the acclaimed
Flip Video™ family of camcorders – recently acquired by Cisco® – today
announced the second generation of its popular Flip MinoHD™ line. The
premium Flip MinoHD offers consumers an easy and stylish way to
capture and share high-definition (HD) video with a sleek new design,
up to two hours of recording time, and a large high-resolution screen.
Also introduced today was the latest version of the pre-loaded
FlipShare™ software which now offers consumers direct video uploads to
Facebook™.

“The original Flip MinoHD has been a hit with the social networking
generation because it delivers the perfect combination of sleek
design, ease of use, and great video quality,” said Jonathan Kaplan,
senior vice president and general manager of Cisco’s Consumer
Products. “Our second generation Flip MinoHD lets users shoot twice as
much video, enjoy a bigger screen, and even share their stories
directly to Facebook with the latest version of FlipShare.”

The all-new Flip MinoHD camcorder offers a stylish new look with
brushed metal finish. True to its heritage, the new MinoHD can be
personalized with one of thousands of designs or can be custom
designed by the user at theflip.com. The sleek device now has a
slightly rounder design, responsive touch-sensitive buttons, and a
durable brushed metal finish. Along with great new looks, the second
generation Flip MinoHD includes double the memory for up to two hours
of recording capacity, a bright two-inch transflective screen for
no-glare viewing even in direct sunlight, and an HDMI jack for direct
input to HD televisions with an HDMI cable. The new Flip MinoHD is
priced at $229, while the original Flip MinoHD — with one hour of
recording time –is priced at $199 and the standard Flip Mino sells for
$149.

New FlipShare Software

Like all Flip Video camcorders, the new Flip MinoHD includes
FlipShare, the pre-loaded software that leads consumers seamlessly
through the process of organizing, editing and sharing videos. The new
version of FlipShare software, available soon, has been upgraded
across the line to include the easiest way to instantly upload video
to Facebook, in addition to YouTube and MySpace. The latest FlipShare
software will also include a number of new organization tools and user
controls, and debuts Magic Movie, a fun feature that automatically
trims and arranges a user’s selected video content into their own
movie.

Flip MinoHD, 2nd Generation Camcorder Features:

a.. SRP: $229.99
b.. Now Available at leading retailers and online retailers
c.. Colors: Brushed Metal or personalized at theflip.com
d.. Video Resolution: High Definition, 1280 x 720
e.. Records: 2 hours (8 GB built-in memory)
f.. Screen: 2 inch – transflective (anti-glare); 960 x 240 pixels
g.. Audio: Built-in wide-range, omni-directional microphone; built-in
speaker with software volume control
h.. Battery: Built-in rechargeable (Lithium Ion); up to 2 hours use
i.. TV Output: Widescreen with HDMITM output
j.. Zoom: 2 x Digital

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About Flip Video Products

Flip Video was acquired by Cisco (NASDAQ: CSCO) in May of 2009 and
operates as part of Cisco’s Consumer Products group. Its revolutionary
Flip Video camcorders changed the way people capture and share video
by making it simple, accessible and fun for anyone. Flip Video
camcorders are pre-loaded with FlipShare software to enable easy
organizing, editing, and seamless uploading to Facebook Video,
MySpace, YouTube and other video sharing sites. More information about
Flip Video products can be found at www.TheFlip.com.